Marketing refers to activities a company undertakes to promote the buying or selling of a product, service, or good.[1]

It is one of the primary components of business management and commerce.[2] Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing).[3] Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers will approach the planning stage of marketing.[4]

The marketing mix, which outlines the specifics of the product and how it will be sold,[5][6] is affected by the environment surrounding the product,[7] the results of marketing research and market research,[8][9] and the characteristics of the product’s target market.[10] Once these factors are determined, marketers must then decide what methods will be used to promote the product,[3] including use

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Misleading content in advertisements

False advertising is described as the crime or misconduct of publishing, transmitting, or otherwise publicly circulating an advertisement containing a false, misleading, or deceptive statement, made intentionally or recklessly to promote the sale of property, goods, or services to the public.[1] One form of false advertising is to claim that a product has a health benefit or contains vitamins or minerals that it in fact does not.[2] Many governments use regulations to control false advertising. A false advertisement can further be classified as deceptive if the advertiser deliberately misleads the consumer, as opposed to making an honest mistake.

Types of Deception[edit]

Photo Editing[edit]

Often used in cosmetic and weight loss commercials,[3] these adverts portray false and unobtainable results to the consumer and give a false impression of the product’s true capabilities. If retouching is not discovered or

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City in California, United States

City of Industry, California

Industry

Official seal of City of Industry, California

Seal

Motto(s): 

Jobs, Enterprise, and Regional Infrastructure

Location within Los Angeles County, California

Location within Los Angeles County, California

Coordinates: 34°00′18″N 117°56′20″W / 34.005°N 117.939°W / 34.005; -117.939Coordinates: 34°00′18″N 117°56′20″W / 34.005°N 117.939°W / 34.005; -117.939
Country  United States
State  California
County Los Angeles
Incorporated June 18, 1957[1]
Named for The city’s goals to develop its industrial facilities
 • Type Council-manager government
 • Mayor Cory C. Moss[2]
 • Mayor Pro-Tem Catherine Marcucci[2]
 • City Council Mark Radecki[2]
Newell W. Ruggels[2]
Michael Greubel[2]
 • City Manager Troy Helling[3]
 • Total 12.06 sq mi (31.24 km2)
 • Land 11.78 sq mi (30.52 km2)
 • Water 0.28 sq mi (0.72 km2)
Elevation 322 ft (98 m)
 • Total 219
 • Estimate  202
 • Density 17.14/sq mi (6.62/km2)
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The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet and mobile devices.

Advertising as a percent of Gross Domestic Product in the United States, 1919 to 2007 per Douglas Galbi.

Between 1919 and 2007 advertising averaged 2.2 percent of Gross Domestic Product in the United States.

Pre-modern history[edit]

Bronze plate for printing an advertisement for the Liu family needle shop at Jinan, Song dynasty China. It is considered the world’s earliest identified printed advertising medium.

Egyptians used papyrus to make sales messages and wall posters. Commercial messages and political campaign displays have been found in the ruins of Pompeii and Arabia. Lost and found advertising on papyrus was common in

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Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.[1]:465 Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual.[1]:661,672
Advertising is communicated through various mass media,[2] including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement: advert or ad for short.

Commercial ads often seek to generate increased consumption of their products or services through “branding”, which associates

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Village in Illinois, United States

Industry is a village in McDonough County, Illinois, United States. As of the 2010 census, the village population was 478. It is located along US Route 67, 12.3 miles south of Macomb, IL.

Geography[edit]

Industry is located at 40°19′36″N 90°36′23″W / 40.32667°N 90.60639°W / 40.32667; -90.60639 (40.326600, -90.606499).[3]

According to the 2010 census, Industry has a total area of 0.461 square miles (1.19 km2), of which 0.46 square miles (1.19 km2) (or 99.78%) is land and 0.001 square miles (0.00 km2) (or 0.22%) is water.[4]

Demographics[edit]

As of the census[6] of 2000, there were 540 people, 208 households, and 163 families residing in the village. The population density was 1,146.2 people per square mile (443.6/km2). There were 223 housing units at an average density of

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British television drama series

Industry
Industry title.png
Genre Drama
Created by Mickey Down
Konrad Kay
Starring
Music by Nathan Micay
Country of origin United Kingdom
Original language English
No. of seasons 1
No. of episodes 8
Production
Executive producers
  • Jane Tranter
  • Lachlan MacKinnon
  • David P. Davis
  • Ryan Rasmussen
  • Mickey Down
  • Konrad Kay
  • Joel Collins
Producer Lee Thomas
Cinematography
  • Daniel Stafford-Clark
  • Milos Moore
  • Catherine Derry
Editors
  • Maya Maffioli
  • Sam Williams
  • Dan Robinson
  • Christopher Watson
  • Mary Finlay
  • Peter Christelis
  • Sarah Louise Bates
Running time 49–52 minutes
Production companies
Release
Original network
Original release 9 November 2020 (2020-11-09) –
present (present)
External links
Website
Production website

Industry is a British television drama series created by Mickey Down and Konrad Kay produced by the BBC. It premiered on 9 November 2020 on HBO in the United States, and on 10 November 2020 on BBC Two in the United Kingdom.[1][2][3]

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Advertising is how a company encourages people to buy their products, services or ideas. Advertising is one element of marketing, which also includes design, research and data mining.[1]

An advertisement (or “ad” for short) is anything that draws good attention towards these things. It is usually designed by an advertising agency for a sponsor or brand and made public by various media. Ads appear on television, radio, newspapers, magazines and billboards in streets and cities. Advertisers use methods that attract attention.

Advertisers influence our emotions by techniques that include stereotyping and targeting the audience: who we are. Emotions are influenced by our occupation, beliefs, personality, self esteem, lifestyle, relationships, friends, how we look and what we wear.

Edo period flyer from 1806 for a traditional medicine called Kinseitan

Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia. Lost and found advertising

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Marketing warfare strategies represent a type of strategy, used in commerce and marketing, that tries to draw parallels between business and warfare, and then applies the principles of military strategy to business situations, with competing firms considered as analogous to sides in a military conflict, and market share considered as analogous to territory in dispute.[1][page needed]
This view of marketing argues that in mature, low-growth markets, and when real GDP growth is negative or low, commerce operates as a zero-sum game. One participant’s gain is possible only at another participant’s expense. Success depends on battling competitors for market share.

The use of marketing warfare strategies[edit]

Strategy is the organized deployment of resources to achieve specific objectives, something that business and warfare have in common. In the 1980s business strategists realized that there was a vast knowledge base stretching back thousands of years that

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Coordinating the efforts of people

Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization, or government body.

Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees (or of volunteers) to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources. The term “management” may also refer to those people who manage an organization—managers.

Some people study management at colleges or universities; major degrees in management include the Bachelor of Commerce (B.Com.) Bachelor of Business Administration (BBA.) Master of Business Administration (MBA.) Master in Management (MScM or MIM) and, for the public sector, the Master of Public Administration (MPA) degree. Individuals who aim to become management specialists or experts, management researchers, or professors may complete the Doctor of Management (DM), the Doctor of Business

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