I am not ashamed to admit that I still love McDonald’s happy meals, even in my late 20’s. Especially when I see a commercial or billboard promoting those juicy burgers and crispy fries of my childhood, McDonald’s advertising strategy for their Happy Meals get me every time.
There is no doubt that most of us have fallen victim (happily) to an advertising strategy from a company or business that has led us to purchase their goods or service. Advertising strategies are essential campaigns and tools that can determine if a business will succeed or fail in their sales. Let’s take a look at some of the most popular and effective advertising strategies that you have probably seen yourself.
Top Advertising Strategies
Appeal to Emotion
When a company is able to appeal to the emotional needs of their audience, they generally will issue a promise that the product will serve