Advertising is a type of marketing communication used to promote or sell something – like goods, services, or ideas. Because there are so many steps to creating an advertisement, and given the varied types of jobs in the industry as a whole, there are many advertising job titles and descriptions.
Advertising is usually paid for by sponsors and viewed through various media such as websites, newspapers, magazines, television, radio, outdoor advertising, or direct mail. An advertising firm might create advertising campaigns for various clients, or for one company.
Read below about some general advertising job categories, and a list of advertising job titles.
Use these lists when searching for a job in advertising, or learning about opportunities in the advertising industry. You might also use these lists to encourage your employer to make certain the title of your position to fits your responsibilities.
Types of Advertising
Commercial advertising describes