A marketing degree can lead to exciting careers in consumer retail, business consultation, public outreach, and brand management.

In the fast-paced world of marketing, professionals can find employment as market research analysts, marketing specialists, and marketing managers. This versatile major also leads to opportunities in advertising, sales, and public relations. Marketing professionals research consumer demand for products and services, investigate pricing strategies, and build interest in new product releases through social media and advertisements.

This guide explores different types of marketing degrees, plus available career paths and resources for graduates.

Careers in Marketing

A marketing degree prepares graduates for roles in marketing, advertising, public relations, and sales. Marketing majors work for marketing firms, advertising agencies, and public relations agencies. They also work as marketing managers and supervisors.

Below, you’ll find more information about the job duties, earning potential, and projected job growth rates for common marketing degree jobs. In addition

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