Branding & Performance Advertising | Web, App & OEM Monetization | Affinity


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A brand marketing platform that delivers high-impact user engagements on mobile.

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A performance marketing platform that powers user engagement through native ad formats across multiple touchpoints on mobile OEMs.

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A performance marketing platform that autocorrects browsing errors, thereby preventing loss of business to competitors and wastage of offline media budgets.

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Innovative and Pragmatic technology that allows online publishers yield incremental revenue.

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An ad operations assistant that grows revenue for content publishers by solving complex operational challenges.

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The SABC building in Auckland Park in Johannesburg, South Africa.

  • The SABC has asked for its submission on TV licences and advertising revenue – which it was expected to make at a hearing held by Icasa on Wednesday – to be deferred. 
  • However, it does want an inquiry into the matter. 
  • The public broadcaster brought forward a list of other submissions intended to make it more sustainable. 

The South African Broadcasting Corporation will defer its submission on advertising revenue and TV licence collection, which it was expected to make at a hearing held by the Independent Communications Authority of SA, it said on Wednesday. 

Icasa is holding public hearings (12 – 15 January 2021) regarding the draft findings document on the Inquiry into Subscription Television Broadcasting Services. This is part of its investigation into competition in the pay-TV sector. 

On Wednesday, the national broadcaster appeared at the hearing

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TipRanks

2 “Strong Buy” Penny Stocks That Could Rally Over 100%

Bank of America has a strong reputation for keeping finger on the pulse of the financial world – and one of its key tools is the Global Fund Manager Survey, conducted monthly and seeking opinions from more than 200 hedge fund, mutual fund, and pension fund managers who hold a combined $645 billion in AUM. It’s the largest regularly conducted survey of its kind. And BofA most recent findings show that Big Money is feeling confident. More than 90% of investors surveyed believe that 2021 will show a significant recovery from 2020, that asset allocations to stocks and commodities are at their highest in 10 years, and there’s a general belief that global growth is at an all-time high. So, there is a general consensus that now is the time to invest. The only remaining question is, invest in

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TipRanks

2 “Strong Buy” Penny Stocks That Could Rally Over 100%

Bank of America has a strong reputation for keeping finger on the pulse of the financial world – and one of its key tools is the Global Fund Manager Survey, conducted monthly and seeking opinions from more than 200 hedge fund, mutual fund, and pension fund managers who hold a combined $645 billion in AUM. It’s the largest regularly conducted survey of its kind. And BofA most recent findings show that Big Money is feeling confident. More than 90% of investors surveyed believe that 2021 will show a significant recovery from 2020, that asset allocations to stocks and commodities are at their highest in 10 years, and there’s a general belief that global growth is at an all-time high. So, there is a general consensus that now is the time to invest. The only remaining question is, invest in

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Advertising is a form of communication that is sponsored and has a message promoting or selling or trying to sell a product or service or an idea. It is classified as a form of marketing communication.

Thomas J. Barratt is known as the father of modern advertising. Guest in London he was working for Pears Soap Company. He devised an effective advertising campaign for the product which involves the use of images slogans phrases and catchphrases possibly the first time.

One of the slogans “Good Morning! Have you used Pears’ soap?” was very popular in its day. Since then advertisement has expanded and grown exponentially. Today there are different forms and methods of advertisement which are utilized by marketers to promote or sell their product or service. Let’s take a look one by one.

10 Types of advertising

Advertising - 1

1) Online Advertising

Online advertisings or digital advertisings as a form in

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Definition: Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them, as defined by the Advertising Association of the UK.

Description: Advertising is always present, though people may not be aware of it. In today’s world, advertising uses every possible media to get its message through. It does this via television, print (newspapers, magazines, journals etc), radio, press, internet, direct selling, hoardings, mailers, contests, sponsorships, posters, clothes, events, colours, sounds, visuals and even people (endorsements).

The advertising industry is made of companies that advertise, agencies that create the advertisements, media that carries the ads, and a host of people like copy editors, visualizers, brand managers, researchers, creative heads and designers who take it the last mile to the customer or receiver. A company that needs

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What is Advertising?

Advertising is a marketing tactic involving paying for space to promote a product, service, or cause. The actual promotional messages are called advertisements, or ads for short. The goal of advertising is to reach people most likely to be willing to pay for a company’s products or services and entice them to buy.

Finding Your Ideal Customer

When trying to zero in on the types of people who are more likely to need or want your goods or services, and be willing to shell out hard-earned cash for it, you might look at demographic characteristics, such as:

  • Gender
  • Age
  • Education level
  • Income level
  • Zip code

By more precisely defining who your target customer is, you can better choose advertising vehicles that will reach more of your target customers for less money. Sure, you can buy an expensive ad in the Wall Street

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Advertising, the techniques and practices used to bring products, services, opinions, or causes to public notice for the purpose of persuading the public to respond in a certain way toward what is advertised. Most advertising involves promoting a good that is for sale, but similar methods are used to encourage people to drive safely, to support various charities, or to vote for political candidates, among many other examples. In many countries advertising is the most important source of income for the media (e.g., newspapers, magazines, or television stations) through which it is conducted. In the noncommunist world advertising has become a large and important service industry.

January 21, 2019: Superbowl LIII will be played at Atlanta's Mercedes-Benz Stadium on Sunday, February 3, 2019 against the New England Patriots and the Los Angeles Rams.

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What Was the Super Bowl’s First Blockbuster Commercial?

Read the story behind Apple’s 1984 Macintosh reveal, the Super Bowl’s first blockbuster commercial.

In the ancient and medieval world such advertising as existed was conducted by word of mouth.

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