Product development

The first marketing-mix element is the product, which refers to the offering or group of offerings that will be made available to customers. In the case of a physical product, such as a car, a company will gather information about the features and benefits desired by a target market. Before assembling a product, the marketer’s role is to communicate customer desires to the engineers who design the product or service. This is in contrast to past practice, when engineers designed a product based on their own preferences, interests, or expertise and then expected marketers to find as many customers as possible to buy this product. Contemporary thinking calls for products to be designed based on customer input and not solely on engineers’ ideas.

In traditional economies, the goods produced and consumed often remain the same from one generation to the next—including food, clothing, and housing. As economies develop,

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Once you’ve developed your marketing strategy, there is a “Seven P Formula” you should use to continually evaluate and reevaluate your business activities. These seven are: product, price, promotion, place, packaging, positioning and people. As products, markets, customers and needs change rapidly, you must continually revisit these seven Ps to make sure you’re on track and achieving the maximum results possible for you in today’s marketplace.

Product

To begin with, develop the habit of looking at your product as though you were an outside marketing consultant brought in to help your company decide whether or not it’s in the right business at this time. Ask critical questions such as, “Is your current product or service, or mix of products and services, appropriate and suitable for the market and the customers of today?”

Whenever you’re having difficulty

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News & Notices, Customer Alerts and Processing Times

  • News & Notices: Get the latest information about changes affecting business conducted with the Business Programs Division.
  • Customer Alerts: Get the latest information about confirmed scams against Californians and businesses in the State of California, and what you can do if you have been a victim of a scam.
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Online Services

All LLC Statements of Information and the required Statement of Information for most corporations can be submitted electronically using a credit card. PDF copies of imaged business entity documents, including Statements of Information are available for free on the Secretary of State’s Business Search.

Note: Statements of Information for common interest developments must be submitted on paper, by mail or in person (drop off), at this time.

 


The Business Entities Section

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Services for Business

The city of Phoenix has a wealth of programs and activities to assist businesses, both large and small.  On these pages, find information regarding the city’s commercial development review process,  how to do business with the city, business opportunities for small and disadvantaged enterprise businesses, and privilege and sales tax information. If you are looking for something not listed here, please try the ​custom search bar at the top of this page.



  • Community Profile

    Learn demographic and educational facts about why Phoenix is HOT for business.



  • Development Online Service & Permitting

    Submit, pay for and print plans and selective permits electronically. Make payments online, request or cancel an inspection, or search/research plan reviews, permits, and ​certificates.



  • eProcurement​ Center​

    Interested in becoming a city vendor?  Get information on how to navigate the city’s procurement processes.

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What Is Project Management? - Managing Complex Tasks and People

© iStockphoto
Ridofranz

Opening Day: your project’s complete!

Project management is the process of organizing the way that changes are implemented efficiently within an organization.

Many businesses achieve their goals by completing projects that contribute to their objectives. Often, projects have a finite length, involve a number of activities and people, and have deadlines and fixed budgets. Project managers plan and monitor these, and take corrective action when appropriate.

The Benefits of Developing Project Management Skills

No matter what your role, you may have to manage, or play an active role in, a project at some point during your career. It takes a great deal of skill to do this well, but the time you invest in building good project management skills can pay off enormously.

You contribute to meeting an organization’s objectives by completing projects on time and on budget. This can produce real business results and enhance your

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An industry is a group of businesses that make or sell similar products or perform similar services. Farms are part of the agricultural industry. Factories are part of manufacturing industries. Schools are part of the educational services industry. Industries are important to every country’s economy.

The first human industry was agriculture. Most developing countries still depend on agriculture as their main industry.

Another early industry was mining, or the removal of metals and other materials from the earth. Since prehistoric times humans have mined metals to make tools and other goods.

Manufacturing industries make goods from the raw materials produced by agriculture and mining. Manufacturers make such everyday items as clothing, cars, computers, paper, and processed food. Another manufacturing industry is construction. Construction workers build houses, office buildings, roads, bridges, and sewers.

Service industries dominate the economies of developed countries. Workers in service industries do not provide actual goods. Instead

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What are Management Skills?

Management skills can be defined as certain attributes or abilities that an executive should possess in order to fulfill specific tasks in an organization. They include the capacity to perform executive duties in an organization while avoiding crisis situations and promptly solving problems when they occur. Management skills can be developed through learning and practical experience as a manager. The skills help the manager to relate with their fellow co-workers and know how to

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  • IAG HOME
  • CONSTRUCTION
  • EDUCATION AND HEALTH SERVICES
  • FINANCIAL ACTIVITIES
  • INFORMATION
  • LEISURE AND HOSPITALITY
  • MANUFACTURING
  • NATURAL RESOURCES AND MINING
  • OTHER SERVICES (EXCEPT PUBLIC ADMINISTRATION)
  • PROFESSIONAL AND BUSINESS SERVICES
  • TRADE, TRANSPORTATION, AND UTILITIES
  • CONTACTS IN BLS

  • ALPHABETICAL INDEX
  • INDUSTRY ORDER INDEX




This list of industries included in Industries at a Glance is arranged in alphabetical order.

These industries are also arranged in industry numerical order.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z


  • Accommodation (NAICS 721)

  • Accommodation and Food Services (NAICS 72)

  • Administrative and Support Services (NAICS 561)

  • Administrative and Support and Waste Management and Remediation Services (NAICS 56)

  • Agriculture, Forestry, Fishing and Hunting (NAICS 11)
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